6 Simple Ways to Become a Powerful Instagram Influencer
So you want to be an Instagram influencer? Where do you start? How do you get thousands of followers to share your content? Well, the road to becoming a mega influencer is not that easy. As with any other goals, you have to work hard for it. Fortunately, you don’t have to embark with this journey alone, because I am here to run you through some essential tips on how to become a successful Instagram influencer.
Tip #1: Have a Dedicated Niche
Your Instagram profile and the content you put in it must revolve around a specific niche. Today Instagram has an estimated 1 billion monthly users, and you don’t want your profile to get lost amongst the mounds of mostly generic users out there. You have to stand out. Your niche could be something you are passionate about, or maybe something that highly interests you. For example, you can create content on fashion, on travelling, or on food. The possibility is endless, really, and all you have to do is choose one and stay dedicated to it.
Tip #2: Make a Standout Bio
Your bio is the first thing users will see when they check your account. Most successful Instagram influencers have an outstanding bio. You should take time to create a bio that is engaging and noteworthy. It should very briefly talk about you and the unique story you have to offer to the Instagram community.C
Tip #3: Create Captivating Content
In the world of the highly infectious social media platforms such as Instagram and Facebook, content is king. Create photos that will provoke engagement and can be shared by followers. In other words, it should be captivating enough to make them share it the instant they see it, but do not merely focus on photos alone. Captions also play a vital role. Witty captions or captions that talk about an engaging story are more likely to be liked and shared. Content must be focused to heighten engagement within your following. The more they are engaged, the more likely your content will be shared and the more likely your following will increase.
Tip #4: Instagram Influencer feed trends
Are you all about selfies? Flat lays? Do you use a specific colour? The photos you create should not only be appealing but adhere to a central theme. Most of the huge influencers out there use the same style of photo editing so that their feed evokes a uniform and coordinated feel to it. Also, don’t forget that the quality of the photo is essential. Photos should be taken in high-resolution to make them look really good.
Tip #5: Post Consistently
Quality of your content is one thing, but quantity is another. Creating new content consistently is crucial to your success as an Instagram influencer. You have to create new content which your followers can react to and engage with on a regular basis. Successful influencers post at least once a day, or maybe a few times in a week. The more frequently you post, the higher your engagement rate will be. If you need some content ideas, check out my free content planner!
Tip #6: Choose the Right Hashtags
Put the right hashtags in your content to increase your visibility. It enables your posts to be discovered by random users who are searching for content with a specific hashtag. But don’t just insert some random hashtag you think would fit. Avoid using too many hashtags that have high search volume because it means that you are competing with other millions of post in that category. Although this is quite a handy tip. Aim for hashtags with minimal to moderate search volume because it will increase the chances of your post being in the top nine results. If a hashtag has over a million search volume, it probably is a wise decision to think of a new one.
Instagram has certainly grown from a mere photo sharing platform to a major marketing tool for huge brands wanting to gain access to patrons. And Instagram influencers are the ones making that connection possible. Most of the mega influencers out there earn a lot of money doing what they love, and you can certainly follow in their footsteps as well. Just remember, for you to become successful in this craft, you have to the grit and the passion to do so and channel your creativity to the content you will create.
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